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Recent Forbes article about the Indian EdTech Market by Alexandr Zheltov

«India's edtech industry is growing tremendously and is estimated to reach $10.4 billion by 2025 with 37 million paid edtech users. I've noticed this rise is fueled by the growing request for nonacademic courses in second- and third-tier cities and the demand for customization in the edtech industry.

Over the past five years, the sector has raised about $4 billion in private investment, bringing in global edtech leaders such as Byju's, valued at $15 billion. We have also seen market leaders emerge, such as Byju's, Unacademy, upGrad, Vedantu and more. With a market size of $700 million to $800 million in 2021, the edtech industry is expected to become a $30 billion industry in the next 10 years, driven by burgeoning demand and emerging business models.

The pandemic catalyzed the development of online education. Lockdowns led to a massive increase in investment in the edtech sector due to the growing propensity of students and parents to get their education from home through different online educational platforms.

It sounds like a pretty attractive niche for business, doesn't it? Having studied the market, I thought so, too, and entered it with the Educate Online project. Now I know from experience how to engage investors in the local market. In this article, I will talk about the key features of Indian edtech and how to attract funding…»

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